Dean achieved this with the help of Meetup.com and hundreds of bloggers,
"We fell into this by accident," Dean admits. "I wish I could tell you we were smart enough to figure this out. But the community taught us. They seized the initiative through Meetup. They built our organization for us before we had an organization."
Meetup is a Web tool for forming social groups. In early 2003, Dean himself was lured to an early New York City meetup where he found more than 300 enthusiastic supporters waiting to greet him. Meetup quickly became the engine of Dean's Internet campaign.
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